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Bagels 2012

Top 10 Suppliers of Fresh Bagels - Total category sales $626.9
(for the 52 weeks ending  April 11, 2012)

Brand Name Dollar Sales (in millions) Unit Sales (in millions)
Thomas $254.2 71.5
Private Label $90.8 42.1
Thomas Bagel Thins $82.4 26.6
Sara Lee $59.7 18.7
Thomas Hearty Grains $25.8 7.3
Pepperidge Farms $18.3 2.92
Natures Own $13.7 2.18
Pepperidge Farm Mini $13.5 2.16
Sara Lee Soft & Smooth $7.1 1.13
Maple Leaf Bakery $5.6 .089

Source: Snack Food & Wholesale Bakery, p.30
data obtained from SymphonyIRI Group
from scanner data from Supermarkets, Drugstores, and Mass Merchandisers (does not include Wal-Mart)

Top 10 Suppliers of  Bagels |
(for the 52 weks ending May 13, 2012)
Total Bagel Sales - $592,725,400  (Includes brands not shown)

Brand Name Dollar Sales (in millions) Unit Sales (in millions)
Bimbo Bakeries USA $339.714,000 97,567,010
Private Label $89,181,900 40,796,680
Sara Lee Food & Beverage $64,880,560 20,159,180
Pepperidge Farm $28,395,970 7,188,051
Flowers Foods Bakeries Group $13,851,180 4,828,349
Udis Denver Co. $5,757,155 1,029,847
Maple Leaf Bakery $5,606,641 2,457,816
Toufayan Bkr Inc $4,977,013 2,552,933
Western Bagel Baking Corp. $4,634,469 2,015,898
Meyers Bkr $3,154,919 1,065,091

Source: Redbok 2012, p. 18
data obtained from SymphonyIRI Group
from scanner data from Supermarkets, Drugstores, and Mass Merchandisers (does not include Wal-Mart)

Last updated August 8, 2012


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